restoring hope

BRAND IDENTITY • showit WEBSITE DESIGN & DEVELOPMENT

the problem

We are a small non-profit looking to take the next step and started with a re-brand and design for logo, messaging and website. We would like to  launch with a new logo design and website that matches what we aspire to be and will be consistent with who we are and what we offer to partners and donors. We want this re-design to give us a renewed sense of purpose and a focus and representation that is what we aspire to be moving forward. We aim for this to be the perfect bridge from what we have been to what we are becoming.

From sean w., Co-Founder & director

INSIGHT & STRATEGY

Originally Covenant Children's Homes, the mission of Restoring Hope had expanded to grow new roots across India, allowing opportunity for growth in their program offerings and focusing exclusively on placing children back in family homes. Not only were they looking to rebrand their image and name behind the organization, but also highlight their new programs in a customizable website that was sustainable for them to manage. This gave a perfect opportunity to rework their visuals, as well, especially alongside increased social awareness to increase their online funding and support.

DEFINING OBJECTIVES & LONG-TERM BRAND STRATEGY

the solution

In refining their branding and website design, they are now able to present their new projects in an educational and inspiring way as they continue to grow in their community. We created sections that gave an accessible way of editing their content for ongoing updates that they could ease their new communications hire into. Additionally, customizing (coding) their donation forms and campaign layouts now also allows them to keep consistency in the original branding and outreach in the community when promoting new events, campaigns, projects, partnerships, and more.

DESIGNING ANSWERS TO SPECIFIC GOALS THROUGH DEVELOPMENT

results

238% INCREASE IN TRAFFIC
266% INCREASE IN DONATIONS

Lauren's guidance, knowledge of branding and design, clarity of communication, professionalism, minimalist style and creativity all made for a really good project and process for our whole team at Restoring Hope. The four months of attention was demanding and the organizations need to be ready to go, but the reward and final product is very worth it. We had a really positive process and final product with Studio Humankind.

sean w.  |  co-founder & director

testimonial

© STUDIO HUMANKIND, LLC 2021 | BRANDING & WEBSITE DESIGN BY YOURS TRULY | PHOTOGRAPHS BY TARA SHUPE PHOTOGRAPHY & KALEY FROM KANSAS