In redesigning Indian Heights' new website, we prioritized their goal of reaching younger families in Kansas City through strategic architecture planning, user journeys, and wireframing. We also embedded new applications that will make engagement and giving significantly more streamlined for their current members, as well.
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Inspire younger families and individuals of all backgrounds to connect and engage with the church, while making it clear who they are and what they offer. Convey breadth of programs and resources through a seamless experience and continue encouraging members to give.
Provide strategic leadership through research and stakeholder planning to influence the journey map and wireframes. Create a public hub for online services, community events, resources, inquiry forms, as well as a digital archive center with member-only access.
Develop a comprehensive website design with a solid site architecture in place, along with deep website strategy to apply valued content to the layout. Build with evergreen and growing content in mind to boost SEO across the website for ongoing outreach.
In our website design process for Indian Heights UMC, our team worked to amplify the strategic brand alignment and user journey mapping that ultimately brought their stakeholders (and programs) to the forefront of their website development.
With full strategic research embedded in the process, we helped identify areas of growth in their site architecture development, component designs and cohesive wireframing, branded design application and unique features. We utilized Showit to execute their project organization. This not only allowed for custom page design integration, but also ease of use on the backend for their team to revise content ongoing.
Following our strategic planning, our team ensured that in using the following key pieces in their website development, the organization would be established for success: