The mission of the FOX4 Love Fund for Children is to bridge the gap in youth services by partnering with advocates to fulfill unique, unmet needs of children across Kansas City.
When approached to create a brand style guide and collateral, I dove into the history behind the organization, intending to keep the history alive, while maintaining a presence that was both "child-like" and modern to growing the vision of their nonprofit. By elevating this history and mission of community, they are now able to build consistency in their online presence and city-wide.
Develop Cohesive Identity
Event + Social Media Templates
Create Marketing Campaigns
+953% website visits over 6 months
+3,000 local children supported over 12 months
+228k donations given in-kind over 3 months
— ALLYSON SUMMERS, EXECUTIVE DIRECTOR