The Black Fox Global team, in addition to a name update, collaborated with our team to develop branding materials to match their identity with their current operations. We developed a new brand identity, copywriting materials, and streamlined website design.
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The Problem
Their team looked to address their external inconsistencies across their branding, including visual, messaging, and website presence. They wanted to use this work to refresh who they were today and what they aspire to be to reflect that to clients, as well.
The Strategy
We developed strategic website architecture that matched their content needs with their future goals in outreach, as well as developed copywriting tools to support their outreach. We also prioritized client touchpoints across their communications.
The Solution
The consistency of the brand reflects the professionalism of their work, while highlighting their impact, partnerships, and expertise through resources and post content. The website now has a more intuitive flow and accessibility for their audience.
BRINGING PURPOSE & INNOVATION TO THE FOREFRONT
Included Pages
Home
About Us
Team Profiles
Contractors
Fellows
Fellow Profiles
Our Services
Case Studies
Client List
Case Study Page
Open Source
Black Fox Brief
Categories
Individual Post
Contact
Thank You
Legal
404 Page
Email Marketing
Featured Integrations
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Social Media Links
Resource Opt-Ins
email Archives
Contact Forms
Website Development
In our website design process for Black Fox Global, our team worked to amplify the strategic brand alignment and user journey mapping that ultimately brought their audience (and projects) to the forefront of their website development.
With full strategic research embedded in the process, we helped identify areas of growth in their site architecture development, component designs and cohesive wireframing, branded design application and unique features. We utilized Showit to execute their project organization. This not only allowed for custom page design integration, but also ease of use on the backend for their team to revise content ongoing.
Following our strategic planning, our team ensured that in using the following key pieces in their website development, the organization would be established for success:
Fully Responsive Design
Showit Editor Customization
Content Management System
Third-Party Applications
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SEARCH ENGINE OPTIMIZATION
ACCESSIBILITY DESIGN & AUDIT
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Ongoing Technical Support
“We had been working through a rebrand internally for many months and did not know how to see around corners, get organized, or whose judgment to trust. Studio Humankind is so responsive, quick, and knowledgeable, as well as made us feel like we were on the same team. Their willingness to be a true partner has been essential in helping us to navigate work that is so critical and urgent.”
Sara Toulson
Consulting Programs Manager, Black Fox Global